Strengthen sales networks and channel marketing functions.
These are the increasingly complex tasks required of an effective sales management team:
- Administer, direct, and manage internal and external resources using innovative IT systems, bringing together technology and people;
- Place the product in distribution channels, according to the correct positioning;
- Innovate to increase the effectiveness of sales policies, identifying trends and measuring results.
- Integrate the sales function with other company functions to foster global, positive dialogue between the company and the market.
