PASSION FOR WINE AND GASTRONOMIC

Communicating about wine means conveying emotions, culture, and identity.

Planning a campaign with Wine Idea and the portals in our network means guaranteed visibility across multiple channels and tangible returns in various areas. Your brand message is spread in a targeted and consistent manner through:

• trade press,
• digital channels and thematic portals,
• social networks,
• exclusive events and major sporting events.

This is our Integrated Passion: an approach that combines publishing, digital communication, and real-world experiences, transforming every contact into an opportunity for connection.

Just as a reader chooses newspapers or magazines driven by a passion for a sport, a team, or a specific theme, in the world of wine and gastronomy, loyalty is born from emotion. That’s why we create content and campaigns that engage audiences when they’re most receptive and open to promotional messages: during leisure time, an in-depth study, or an unforgettable experience.

Sports, motoring, fashion, cuisine, wine: different interests, different stories, told by a single Group with a great integrated passion.

With Wine Idea, wine becomes the common thread that unites communication, culture, and the market, offering companies tools for growth and consumers authentic experiences to enjoy and remember.